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Case Study: Shine Bright

Sep 10

Description: Sunglasses and Sunglass Case Industry: Food & Beverage What it was purchased for: Summer is a big opportunity for coffee chains to sell frozen drinks. Part of an employee reward during ...

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Five Creative and Easy Ways to Make Your Company More Sustainable

Sep 08

In today’s environmentally conscious world, more businesses are embracing sustainability practices that support the community and the environment—and for good reason. According to a report...

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Time to Start Thinking About Your Holiday Promotional Gifts.

Aug 06

Time to Start Thinking About Your Holiday Promotional Gifts. No, it’s Not Too Early! It’s August. It’s hot outside, the days are long, and the beaches are packed. Though most of ...

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6 Products to Show Your Support for Breast Cancer Awareness

Jul 16

Suppose you're looking for a cause to support to make sure that your business is responsible and giving back to the community. In that case, breast cancer awareness is an excellent choice because it i...

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Employees Are Re-thinking Their Career Paths

Jul 09

Employees Are Rethinking Their Career Paths – What You Can Do to Keep Your Staff Happy According to Prudential Financial’s Pulse of the American Worker survey, 87% of those working rem...

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Case Study: Create Your Own Reality

Jul 09

Description: Custom Cardboard Virtual Reality v2 Industry: Corporate / Fortune 500 What it was purchased for: A leave behind for Field Marketing Account Managers to help convert business from the co...

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7 Brilliant Bamboo Promotional Products

Jun 11

You don't have to be a panda to love bamboo! This popular, eco-friendly renewable resource grows super-fast and is known to be one of the most adaptable materials on the planet. Bamboo is incredibly v...

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Gen-Z Marketing with Promotional Products

Jun 06

Gen-Z (anyone born between 1997 and 2012) is the largest generation of consumers today, accounting for 40% of the US consumer population.* According to a Deep Focus Cassandra Report, 93% of parents sa...

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Senior Assassins: Yes, it is a Thing—and No, it’s not all Bad!

May 21

Maybe it was the name that turned me off: “Assassins.” In a hyper-sensitive world, is it really the time to play a game about “killing” your opponent? The premise alone is off-...

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Case Study: Snack Pack It!

May 07

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo® Marine Backpack Cooler as a gift with enrollment for customers participating...

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Five (Non-Virtual) Team Building Activities for Spring

May 06

Five (Non-Virtual) Team Building Activities for Spring A year ago, the world went remote, and we were forced to get creative within the confines of our new digitally-enabled reality. While most bu...

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Case Study: Promo'd to a Tee

Apr 16

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities. T...

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Case Study: Back in Business

Apr 09

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients com...

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6 Reasons You Need a Company Store

Mar 12

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and complet...

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The History of Promotional Products

Mar 05

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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5 Promotional Products that Give Back

Feb 12

Are you looking to capture people’s attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back t...

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Tasty Products to Satisfy a Sweet Tooth

Feb 05

If you’re looking for a crowd-pleaser of a promotion, consider candy! Few people can resist the delicious charms of a tasty treat, and giving someone a sweet gift is a great way to have them rem...

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The Power of Perceived Value

Jan 29

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher co...

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Case Study: Insuring Happy Employees

Jan 15

Item: JAFFA® Round Zinc Coaster Purpose: End of year gifts for employees Audience: Insurance firm employees An insurance firm had a particularly prosperous year and wanted to give employees end...

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Five Frugal Promotions for the Cost-Savvy Consumer

Jan 08

Did you know that promotional products are one of the most cost-effective ways to market your business or organization? Because people hang on to promotional products and use them in their everyday li...

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What Makes Gen Z Tick?

Dec 11, 2020

It’s the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group’s eldest squarely in their mid-twenties. Chances are that ...

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Case Study: Shop 'til You Drop

Dec 04, 2020

A shopping mall was holding a late-winter promotion to increase traffic during typically slower months. Visitors to the complex received a "passport" to take to different stores within the mall for st...

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Case Study: "Single Use" Pens for COVID-19

Nov 06, 2020

In response to the Coronavirus outbreak, a financial institution decided to provide single-use pens in all their locations and for drive thru banking. This idea was intended to help stop the spread ...

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The Power of Promo: Why People Love Freebies

Sep 26, 2020

Getting free items can feel like winning the lottery. Whether it’s a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something f...

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Case Study: Roll Up in Style

Sep 19, 2020

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations aro...

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Case Study: Make a Spectacle

Sep 12, 2020

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given ou...

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Case Study: A StuPENdous Promotion

Sep 04, 2020

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purchas...

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Case Study: Don't Bottle It Up

Aug 14, 2020

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to wor...

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Case Study: Work it Out!

Aug 07, 2020

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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Old School vs. New School Promo Products

Jul 29, 2020

It’s no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010’s and you’ll see what we’re...

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6 A+ Products for Online Education Courses

Jul 10, 2020

Classrooms have looked very different this year. Who agrees? Notebooks have turned into laptops, desks have turned into dining room tables, and students have kept their distance by learning and study...

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Case Study: Wave Hello to Recognition

Jul 03, 2020

Item: JAFFA® Wave Award Purpose: Welcome gift for incentive winners Audience: Software company sales representatives A software company held a sales incentive contest for reps to win a trip ...

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The Value of Custom Packaging

Jun 12, 2020

When you advertise your business or organization with promotional products, you want those items to be unique, interesting, and memorable. So, shouldn’t that same principle apply to the packagin...

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Case Study: Info in a Flash

Jun 05, 2020

Item: 8GB Custom USB 2.0 Flash Drive Purpose: Provide information about the school and programs Audience: Students and prospective students A community college was looking for a unique way to di...

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6 Promotional Signs to Let Customers Know You’re Open For Business

May 25, 2020

As restaurants, salons, retail stores, and more begin reopening the doors, many business owners are trying to think of bold ways to visually attract customers to their businesses. From curbside food p...

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Case Study: Jamming Out

May 18, 2020

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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It's Party Thyme: 7 Products for Plant Lovers

May 11, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren’t just beautiful home décor- they’re actually good for your health! Owning indoor...

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Case Study: Adventure Awaits

May 04, 2020

An event promoter was compiling a gift box for top-tier ticket holders for a large-scale national summer concert tour. The Koozie® Adventure Dry Sack 10L was a natural fit for the outdoor lifestyl...

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5 Promo Products for the Stay-at-Home Worker

Apr 27, 2020

Working from home has become the norm these days. It’s also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking din...

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Case Study: Sometimes You Just Need to Vent

Apr 20, 2020

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their ...

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Case Study: Calendar Puns are Week

Apr 13, 2020

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round. Product: Desk Calendar with 4-C...

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Generation Z vs. Millennials: What’s the Difference?

Apr 05, 2020

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Mar 29, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. But...

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Case Study: Bake in Business

Mar 21, 2020

Description: Set of 4 Measuring Cups Industry: Hospitality / Tourism What it was purchased for: A casino in the Milwaukee area wanted to spice up a "normal giveaway" with a theme. They had com...

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Your Guide to Promo Hats

Mar 14, 2020

A hat is a hat, right? With so many different styles available, it’s easy to get confused. With this quick guide to promotional headwear, you’ll learn the differences between the various s...

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From Zero to Wow: 6 Uniforms That Every Employee Will Love

Mar 07, 2020

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of uniform...

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Case Study: A Spoon-taneous Promotion

Feb 29, 2020

Description: Spoon Mug Industry: Advertising What it was purchased for: A major coupon distributor was looking for a thank you to give out to advertisers. How it was distributed: The spoon mu...

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Case Study: Yes, We Can!

Feb 22, 2020

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out ...

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8 Graphic Design Mistakes to Avoid

Feb 14, 2020

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the sa...

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6 Morning Routine Products That Will Wake Anyone Up

Feb 07, 2020

Everyone has their very own personalized morning routine. It doesn't matter if you wake up 3 hours before work or 20 minutes before you have to rush out the door, with Pop-Tart in hand, we all have ou...

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Lead a Healthier Lifestyle With These 6 Promotional Products

Jan 31, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, the ...

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Your Product Decorating Questions Answered

Jan 24, 2020

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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Case Study: Life of the Mardi

Jan 16, 2020

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They w...

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Imprint Everything: A Guide to Printing Methods

Jan 09, 2020

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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Give Your School Clubs a Boost With These Promotional Products

Jan 02, 2020

School clubs are an essential part of student life, and we’ve got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ...

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6 Hot Products for the Grill Master

Dec 26, 2019

Nothing says summertime better than lounging on a pool float, roasting marshmallows under the stars, or feasting on tender barbecue. It’s time to light up the grill, because these smokin&rsqu...

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How Promo Products Can Make a Lasting Impression

Dec 19, 2019

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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Case Study: I Was Framed!

Dec 11, 2019

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wan...

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Case Study: Keeping it All Together

Dec 04, 2019

Objective: An insurance company wanted to send new customers home with a special gift and a way to keep their new insurance policy documentation organized. Product: Insurance Document Pouch & F...

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6 Products to Include in Every Holiday Gift Basket

Nov 27, 2019

It’s always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thoug...

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School's in Session: 7 Essential Supplies for Students

Nov 19, 2019

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher’s checklist. From three different types of pencils, calculators, and folde...

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How Promo Products Can Tell Your Brand's Story

Nov 12, 2019

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Win Big With These Promotional Products for Sports Lovers

Nov 05, 2019

If you’re looking for some awesome gear to support your team—or for some killer merch for your team’s fans—we’ve got you covered with these awesome promotional products f...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Oct 29, 2019

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiquiri...

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7 Financial Products That Are a Great Investment

Oct 22, 2019

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveaways,...

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5 Promotional Products for School That Are 2 Cool 2-B 4-Got-N

Oct 15, 2019

Each school year, millions of students hit the books, shoot some hoops, and work hard to bring home that golden 4.0 GPA. Sometimes, the best way to promote your brand is by supporting the students in ...

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6 Things You're Missing Out on by Not Using Promotional Products

Oct 07, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Sep 30, 2019

Whether you’re playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these pro...

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6 Snap-Worthy Products for Every Photographer

Sep 23, 2019

Do you know what bokeh means? Aperture? That’s ok if you don’t, but many of your clients may know these terms if they are avid photographers! Whether they enjoy taking a flat lay shot of t...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Apr 29, 2019

We’ve all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here’s a little e...

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Case Study: Happy to Hang Around

Apr 22, 2019

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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Your Graphic & Web Design Cheat Sheet

Apr 15, 2019

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Case Study: Pillow Box

Apr 07, 2019

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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11 Promo Products for an Active Lifestyle

Mar 31, 2019

Take your corporate match to the next level! From team building sporting events to company-wide marathons, your customized products guarantee you beat the competition. Below is a list of 11 sports-mi...

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7 Sources to Boost Your Creativity

Mar 24, 2019

Feeling stumped? Uninspired? Fresh out of ideas? Thanks to the wonderful gift that is the World Wide Web, creative inspiration is just a few clicks away. These are some of our favorite sources to get ...

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Branding 101: What Makes a Brand Powerful

Mar 17, 2019

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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Case Study: Charity Fundraiser

Mar 09, 2019

The organizer of a charity fundraiser wanted to add an element of fun and excitement to their door prize giveaways. As each guest arrived, they were given a Mardi Gras Jubilee pen and instructions to ...

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Case Study: Fun in the Sun

Mar 02, 2019

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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Case Study: Celebrate Milestones

Feb 23, 2019

A bank wanted to promote 110 years of serving individuals and businesses in Pennsylvania through an "Open House" celebration at their branches. Among the many products selected to commemorate this mil...

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6 Things You're Missing out on by Not Using Promotional Products

Feb 16, 2019

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a product b...

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Top 10 Promotional Product Ideas for the Construction Industry

Feb 09, 2019

Whether you’re working in the construction industry, cater to outdoor enthusiasts, or simply want to lead a company-wide safety session, having an array of timely, yet practical promotional prod...

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25 Insane Facts About Promotional Products

Feb 02, 2019

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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How to Gain Inspiration in 5 Minutes

Jan 26, 2019

People demand a lot of creativity from professionals these days. We live in the era of media overload, where viral video marketing and colorful infographics have become accepted means of engaging an a...

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8 Corporate Gifts for Your Employees

Jan 19, 2019

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift. A...

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Top 8 Promotional Products for Real Estate Professionals

Jan 12, 2019

If you work in real estate, you know that your field generates billions of dollars in revenue per year in residential, commercial and industrial sectors. And you could pocket a good amount of that yie...

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9 Promotional Products for Tech Wizards

Jan 05, 2019

Did you know that American consumers own, on average, at least three connected devices? Add your logo to these top tech accessories and your company will become a part of your customers’ daily l...

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Appreciation Gift

Dec 29, 2018

A realtor wanted to give a thank-you gift to those who purchased a new home with them. They chose the LED Carbon Fiber Aluminum Flashlight. They printed their logo along with the tagline, "We will bri...

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Our Top 10 Favorite Eco-Friendly Products

Dec 21, 2018

Sometimes it’s good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The produ...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Dec 14, 2018

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Collapsi...

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7 Promotional Products For Those On the Go

Dec 07, 2018

According to a 2016 AAA Foundation report, American drivers spend an average of more than 17,600 minutes behind the wheel each year. Now, imagine that someone is looking at products with your logo for...

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5 Promotional Products That Will Have Your Clients Dreaming

Nov 30, 2018

There are a lot of branding opportunities that go unnoticed in a world of t-shirts and coffee mugs. In fact, there’s an entire industry that spends every waking hour thinking of ways to help you...

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Improve Sales and Traffic

Nov 23, 2018

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: Beach Balls? Bingo!

Nov 15, 2018

Description: Beach Ball Industry: Tourism What it was purchased for: The customer was looking for a low-cost, family-friendly summer giveaway item to promote their city's summer tourism program in t...

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5 Military Themed Promotional Products

Nov 08, 2018

We’ve got camouflage. We’ve got utility. We’ve got plenty of “olive drab” to go around. If you are looking for products that appeal to military personnel and their famili...

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Drink It In: 6 Drinkware Products to Quench Your Thirst

Nov 01, 2018

What better way to put your money where your mouth is than to add your logo to some stylish drinkware? We have six unique picks to inspire your next drinkware order! Moscow Mule Gift Set Cheers to...

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Top 10 Promotional Products for the Health and Wellness Industry

Oct 25, 2018

Now, more than ever before, people are focused on enriching their lives with healthy habits and wellbeing practices. In fact, the health & wellness industry has seen exponential growths over the past ...

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10 Tweetable Quotes for Motivation

Oct 18, 2018

People love quotes. That’s probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company’s account. How...

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Branding 101: Let’s Talk Logos

Oct 11, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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5 Promo Products for People Who Love to Plan

Oct 04, 2018

Calendars, planners, and clocks are some of the most popular promotional products because they are useful, inexpensive, and receive innumerable impressions on a daily basis. Brand these everyday essen...

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8 Fall Promo Products

Sep 27, 2018

As the weather cools down, we’re having dreams of color changing leaves and all the fall themed events and promotions to come. From Halloween parties to homecoming football games, there are ple...

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Raise Your Glass

Sep 26, 2018

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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Case Study: Financial Industry

Jun 19, 2019

Products Javalina® Classic Pen Industry Financial Application Direct Mail A local bank wanted to increase awareness of its low mortgage rates and decided to do a direct mailing t...

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